Gately's football past: the head worth the cost of custom helmets
A regulation football helmet was like a beanie on him. His coaches had to order special helmets. Gately was worth the cost.
Context
The body-as-asset booked as a line item. Gately's head is so outsized that "a regulation football helmet was like a beanie on him," so the institution literally re-tools around him — "his coaches had to order special helmets" — and the ledger closes the case: "Gately was worth the cost." Same logic as any tennis-power academy sinking money into a prospect: the promising body is capital, and capital gets its equipment custom-fit.