IJ study archive

the naming-revenue note: the naming revenue routed through Unspecified Services

quote

Subject to O.N.A.N. Dept. of Weights and Measures Oversight Committee ratification of final contract between G.F.R. Co., Zanesville OH, and the Bureau of Endorsement Revenue, United States Office of Unspecified Services, Vienna VA, 15 December Y.D.A.U.

Context

The footnote that quietly names who banks the calendar: the last year's naming rights are a "final contract" between a corporation and the "Bureau of Endorsement Revenue, United States Office of Unspecified Services" — the same O.U.S. that runs Marathe and Steeply. Subsidized Time's revenue flows through the intelligence apparatus, tying the calendar-auction to the spy service and making "Endorsement Revenue" a formal organ of the security state. The whimsy of Year-of-Glad has O.U.S. and a Weights-and-Measures committee behind it.

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