The final commercial after which no one leaves — an entertainment/ad that consumes its whole audience at once (the…
echoes
From: Westward the Course of Empire Takes Its Way (in Girl With Curious Hair)
- Early text:
quote J.D.'s foreseen Reunion is an entertainment so total it ends its audience: "No one will ever leave the rose farm's Reunion. The revelation of What They Want will be on them; and, in that revelation of Desire, they will Possess. They will all Pay The Price—without persuasion. It's J.D.'s swan song... Advertising will have finally arrived at the death that's been its object all along. And, in Death, it will of course become Life. The last commercial." [westward-the-course-of-empire-takes-its-way:p476]; the crowd "succumbing, as one" [westward-the-course-of-empire-takes-its-way:p475]. [e-text]
- IJ echo: JOI's Entertainment / "the samizdat" as the limit-case of exactly this — a filmed entertainment so complete that every viewer who begins it cannot stop and is consumed by it. The cartridge's introduction and its role in the ONAN/AFR plot (scene 029, pp. 87–92); the Medical Attaché who begins watching and watches himself into catatonia (scene 007, pp. 33–37; scene 025, pp. 78–79; scene 028, p. 87); Marathe & Steeply on "losing people to the Entertainment" (scene 101, pp. 507–508).
- Weight: prefiguration