IJ study archive

Media ecology and the ad-as-entertainment — the EUP lane restated

echoes

From: The Suffering Channel

  • Early text: The All Ads All The Time Channel backstory — viewers "able to tell almost immediately which ads in the loops were paid spots and which were aesthetic objects", and "the differences between an ad as entertainment and an ad that really tried to sell something", which "had helped to galvanize the whole field of Media Studies in the late 1990s" [Corliss / O Verily backstory]
  • IJ echo: "E Unibus Pluram"'s argument that TV metabolizes even the critique of TV, that the ad and the entertainment collapse into each other — IJ as its attempted execution (eup-connection). The Suffering Channel / All Ads Channel material is Wallace re-satirizing the same media ecology a decade after EUP, now with Reality TV and the ad-as-art as the objects.
  • Weight: shared-preoccupation (oeuvre-scoped, documentary flavor)