Fear manufactured and sold, turned into desire — with children as a special, guarded market
echoes
From: Westward the Course of Empire Takes Its Way (in Girl With Curious Hair)
- Early text:
quote Hogan's research subject "is a born consumer, a micromarket all to himself, full of desire and fear and vice versa, the perfect target for the next wave of targeting campaigns" [westward-the-course-of-empire-takes-its-way:p283]; J.D.: "We produce what makes you want to need to consume." [westward-the-course-of-empire-takes-its-way:p715]; and the guarded children's angle — Mark: "Is there a different list for kids?" [westward-the-course-of-empire-takes-its-way:p290], Hogan: "Not at liberty," [westward-the-course-of-empire-takes-its-way:p291].
- IJ echo: IJ's entertainment/ad apparatus as the manufacture and weaponization of desire and fear — the InterLace/televisual-advertising history in Mario's puppet film (scene 087, pp. 410–418) — and the specific worry about children as a market/target: ONAN executives discussing an anti-Entertainment public-service ad aimed at kids (scene 168, pp. 876–883).
- Weight: shared-preoccupation